Kansas City SEO

Kansas City’s most popular search engine optimization agency and consultancy.

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local seo services

Reach Your Target Customers

Whether you are looking to grow your business in Kansas City or all around the world, Tyton Media can help you increase your website traffic, leads, customers and sales.

Kansas City SEO Services

Our Kansas City SEO services are perfect for both local and national brands looking to get more organic traffic from Google, Bing, Yahoo and more.

Local SEO

Local SEO will help you get more targeted customers coming to your website and store from your local area.

Website Optimization

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Content Marketing

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Backlink Building

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SEO Audits

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Keyword Research

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Competitor Research

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SEO Reporting

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Kansas City Clients

We have worked with some amazing Kansas City companies:

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Kansas City On-Page SEO

While links from other websites to yours are internet votes on your value within the Kansas City area, it is your own on-page link structure that acts as the final guide.

Good on-page structures connect the right visitor to the right sets of information. Google and Bing care about this visitor to message match enormously, and for good reason:

  • When customers have questions, which page should they go to for answers?
  • Who is the about page written to address?
  • When should customers visit the home page versus one of the product or service pages?

On-Page SEO done with customer intent in mind

Most other SEO services think of on-page SEO in terms of keywords only.

While you certainly want to optimize certain keywords to certain pages on your site, you’ll pick up so many more visitors by profiling their intent and writing content that matches up with what they are actually thinking about.

Now combine this deeper analysis with a sound on-page strategy that makes it easy for the user to navigate. Add proper meta information, image tagging, and navigational layouts for web crawlers like Google.

Do all the above, and you have a powerful on-page recipe. This is a recipe that will not only get you a higher search engine ranking boost, but also help convert more visitors to actual customers.

Whether you’re running paid or organic advertising, potential visitors make judgments about whether to stop on your website or visit five more relatively quickly. Our winning formula can get them to stop and start thinking about hiring.

On-Page SEO That Focuses on Customer Value

Kansas City SEO has guided business to think smarter about the structure of their website.

Not only can we show you how to maximize your flow of link equity, but we can also help you with things like logo positioning, headlines, placement of phone numbers, call to action buttons, and all of the important marketing aspects of SEO that help customers make the right decision – to choose you!

Our Approach to On-Page SEO Strategy

Before we advise on how to modify your website for maximum conversions, we’ll first have a serious discussion about what customers are looking for when they search for your type of product or service. This is the stepping stone to a greater message to market match.

After we profile your customer’s intent, we’ll make small or large changes to the current message (as per your request), test the changes, and report on the results.

We can also audit your website to determine more traditional technical aspects of site improvement that would make it easier for web crawlers to sort and rank the website higher up.

All of this is included in a standard on-page SEO service with Kansas City SEO. Contact us now to get the ball rolling.

Kansas City Local SEO

Local Search: One of the two critical channels of search engine traffic

Traffic can come to your website organically through two main sources. One is Google’s universal search, the search page you’re probably used to. It can include videos, links to businesses, links to Yelp and other review sites, and many other places.

There is a whole other dimension to Google called the local search, and it’s far easier to rank highly on relatively quickly. Read on to discover how this special section of Google can drive a flood of new traffic to your website.

Where does Local Search fit in?

The local search appears most prominently on smartphones because Google knows that smartphone users are usually on the go.

Best of all, it displays businesses and nothing else. Local search is all about helping customers order what they want with minimal thumb scrolling or screen clicking.

Our customers at Tyton Media have seen returns ranging from good to phenomenal on the local search pages. All it requires is some online marketing budget devoted to the local/maps section of Google to see results in as little as 90 days.

Here are some more reasons why returns are typically stronger in the local SEO arena more than anywhere else.

Advantages of Local SEO

Search engine optimization in Kansas City can take a long time. This is a big city with a big population. Optimizing to get on page one through the traditional organic search will usually take eight months to a year, or even longer, depending on the business niche.

Local SEO service results can be had in as little as three months, on the other hand. It all boils down to competition. Most other businesses continue to focus on the traditional search, ignoring the trends in Google Maps usage, especially among smartphone users.

Caveat: a doctor or a dentist can expect more time before getting on the first page than a flower shop would take. Most likely, your business is somewhere in the middle.

Local SEO means diversity of traffic streams

If a big franchise moves in next door, your spot on page one of Google runs a real risk of being lost. But the local search algorithms favor businesses that concentrate on a single area, which is likely the case with your business. This actually puts you at an advantage in the local SEO section.

What industries does local SEO perform well for?

We’ve seen exceptional results for: virtually any home trade, health-related services including dentistry, chiropractic and physician services, and all types of services that serve customers within a two to 10-mile radius.

We’ll also guide you towards local SEO best practices that keep your business at the top of the map results. People on mobile devices and desktop computers will be able to find you easily within Google Maps as a direct result of our ranking strategies.

Kansas City Link Building

Nowhere is the difference between a good or bad SEO service as obvious as in the foundational service of link building. Link building is a core function of offsite search engine optimization. Every SEO company does it. Few do it with attention and care.

When Google decides which businesses to place on page one for a Tyton Media related key term versus page two or three (the uninhabited nether regions of the internet), the search spider primarily looks at the amount of other websites pointing to yours. These are considered votes.

If your competitor has more votes than you, then your competitor will likely rank higher than you and vice versa.

This ranking system can be a real problem though. Many other SEO services take this basic truth too far, focusing on low quality votes from websites that don’t have much value.

Your average SEO company has a suite of automated tools that can blast out hundreds of blog comments, forum posts and other so called black hat methods that get links fast.

The result is typically a short lasting rank boost. Google is wise to these tricks and tends to catch SEO abusers after some time.

Case study of what poor SEO can do to a business website

A business associate of ours was extremely upset to find that Google had penalized his website, knocking it down to page two because of the low-quality links from spam websites that were now pointing to his. He was quite scared that his online presence might be toast for the long term.

After a long process of disavowing spam links that were holding his website down, he eventually recovered. But not before spending thousands more. That’s the cost of going cheap the first time.

Tyton Media builds high-quality links from authority sources, including local newspapers, charities, school groups and many other high-quality services that serve as a trust signal to Google. And we do it precisely to avoid cases like the above.

We do link building the old fashioned way

Tyton Media does 90% of its link building by hand and in-house.

We don’t outsource to India. We don’t use spam tools. We simply build high-quality links from local sources that build trust with Google and establish real-world connections in your local community.

This is the strongest approach to long-term results, although not the easiest. Which is precisely why so many companies avoid it.

If you want link building for the long term, give Tyton Media a call today.

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